You are cordially invited to enter the 24th annual Monterey Wine Competition, an international wine competition to be held at the Salinas Valley Fairgrounds on March 4 & 5, 2017.
What is it that makes Monterey unique among competitions and worthy of your consideration? This year we will be including scores on all wines rated Gold or above for use in your marketing strategy. I've found in my discussions with wineries that medals are a useful tool in the tasting room and on shelf talkers, but that the power of a two digit score in today's age of Twitter and Facebook is of significant value to wineries that have implemented social media in to their overall marketing plan. We're offering both, so you can use whatever works best for you. In addition, we are pleased to partner with the internationally renowned website winereviewonline.com - their writers will review all of our Platinum Award winners with a detailed tasting note that will run on their website. Their reviews are read by thousands of wine buyers each week.
While the event is called a competition, we are very careful to ensure that wines are evaluated in their own context - in other words, we're not out to say that this wine is "better" than that wine. It is our sincere desire to celebrate high quality wines of all styles, from all regions of the world. Our judges are experienced tasters that have significant experience in the industry, running the gamut from marketing consultants that represent large wine portfolios to Master Sommeliers. Judges will be added as we approach the competition - check our website for the most current list.
Our special awards will include the Best of Monterey County, Best Wine & Lamb Pairing, and some unique Director's Awards. We are also working on setting up an event that will take place on the Monterey Peninsula that will showcase our top award winners. And benefit a Monterey County charity. Check in at montereywinecompetition.com for more details on this as the competition approaches.
Thank you for taking the time to consider the Monterey International Wine Competition - we hope that it's a fit for your marketing strategy, and we look forward to celebrating your winemaking achievements!
Judges will award Silver honors to wines that demonstrate above average character for the wine type and place of origin. Gold honors will be awarded to wines that rise above a straightforward recommendation.
Platinum awards will be reserved for wines nominated for Best of Show in these categories:
All judges will participate in the tasting evaluation and vote for Best of Show and Wine of the Year. Judges will taste all wines blind, but may ask for information about place of origin or grape varieties included in a blend. Producer, price and vintage will not be disclosed until the close of the competition. The Director may, at his discretion, recognize outstanding performances by an individual winery or importer following tabulation of all results. Awards will be announced at www.montereywinecompetition.com and by regular mail.